醒醒咖啡 a.k.a XǏNG XǏNG KĀ FĒI – INSTANT COFFEE Branding and Packaging Design Featured on Two Platforms

We are thrilled to announce that our branding and packaging design for 醒醒咖啡, also known as XǏNG XǏNG KĀ FĒI – INSTANT COFFEE, has been featured on two esteemed design platforms: Packaging of the World and Design and Paper.

Our project aimed to capture the essence of premium instant coffee through a sophisticated and modern design. The packaging features a clean, minimalistic aesthetic with a focus on high-quality materials and detailed typography, reflecting the premium nature of the product. The branding combines traditional Chinese elements with contemporary design to create a unique and memorable identity for XǏNG XǏNG KĀ FĒI.

We are honored to have our work recognized by these respected platforms. Check out the full features to learn more about our creative process and the inspiration behind the project:

We are grateful for this recognition and look forward to continuing to deliver innovative and impactful design solutions.